When most people think about franchise investments, their minds immediately jump to international franchises like McDonald's or KFC. But here's a surprising truth I've discovered: sometimes, a $100K investment can actually outperform a $500K-$1M franchise investment. It’s counterintuitive, but small investments are actually more profitable and recover capital in a shorter period of time. Let […]
Most professionals who think about buying a franchise never actually move on it. They stall because they're waiting to feel certain first, and that certainty never shows up. So the idea just sits there, revisited every few months, never acted on. I hear a version of this on almost every discovery call: "Keith, how do […]
Every week, I talk to professionals who are ready to leave the corporate world behind. And almost every one of them starts with the same assumption: "If I want full control, I have to build it from scratch." Here's the number that should make you pause before you do that. According to the latest research […]
I spent more than 20 years as an executive recruiter before I became a franchise matchmaker. So when someone in their 50s or 60s tells me they've been out of work for 8 months after a layoff, I'm not guessing at what's happening. I sat on the other side of that table. Here's the truth […]
